Unilever’s Inspiring Journey: Becoming a Global Leader Through Purpose-Led Business
Unilever’s Inspiring Journey: Becoming a Global Leader Through Purpose-Led Business [ Source - Cascade Strategy] In today’s fast-evolving global market, the businesses that thrive are those that blend commercial success with meaningful societal impact. Unilever stands as a quintessential example of such a company. Recognized as one of the world’s most successful purpose-led businesses, Unilever’s journey exemplifies how embedding purpose into every facet of business operations can fuel growth, innovation, and sustained global relevance. This article explores the inspiring path Unilever has taken to become a global powerhouse while pioneering the purpose-led business model, inspiring leaders across industries and geographies. Foundations of a Purpose-Led Business Unilever’s origins date back to the early 20th century with the merger of the British soap maker Lever Brothers and the Dutch margarine producer Margarine Unie in 1930. From the start, th...